Whilst it is expected that the big budget studios of Hollywood would have switched over to a totally digital workflow, in a surprising move, five of the largest studios in Hollywood recently inked deals with Kodak for more film, ensuring its usage for years to come.
Disney, NBC Universal, Paramount, Sony, and Warner Bros. all signed deals with Kodak for supply of film. Whilst the terms of the deals were undisclosed, it nonetheless signifies Hollywood’s commitment to the older technology. This is not the first time studios have committed to such contracts in the digital era; a similar deal was reached in 2015, with film being championed by some of Hollywood’s biggest names, such as Quentin Tarantino and J.J. Abrams. Those contracts are rumored to have been for two years, while the new versions are believed to be more substantial, indicating Hollywood’s commitment to keeping film alive. While the vast majority of professionals shoot digital nowadays, film maintains a devoted (if small) fandom, but certainly, adding Hollywood’s support should help to keep it going.
How do you feel about Hollywood throwing so much long-term support behind film? Is it unnecessarily dragging its feet in embracing evolution, or is it warranted?
Original Article on FStoppers.
