DynaLite Inc.—a trusted professional lighting brand that has been around for over 50 years—has shut down. In a statement posted to the company’s website, CEO Peter Poremba announced that the company “has filed for chapter 7 bankruptcy and has closed its doors.”
The statement is short and anything-but-sweet;
Though Poremba blames “the current decline in the photography market,” the reality might lie closer to “the current rise of affordable monolights” from companies like Godox/Flashpoint. The market is more crowded than ever, and DynaLite’s most successful and lucrative niche—arena sports photography—has been shrinking as the low-light capabilities of high-speed sports cameras has steadily improved.
As with previous company “downfalls” like this, it’s possible an investor will step in and keep it alive but if that isn’t the case; If you use DynaLite Gear, It’d be good to pick up spare flash tubes and other accessories now before they disappear off store shelves finally.
Culled from PetaPixel.
