In the video, Walid Azami states why it’s important for photographer who are intent on starting/running a business to charge for their services.
According to Walid on the need to charge for your service (and watch the video); “Why do you feel it’s OK to work without pay? Other occupations charge, and they charge handsomely for their expertise, but photographers are seemingly shy when it comes to money. Knowing this crowd, I’ll need an obligatory qualifier: Not all photographers are shy, but a lot of them are. Maybe photographers feel guilty about charging because there’s a false belief we must suffer at work and that it ought to be unenjoyable. What if we have fun doing it? Perhaps some have no idea how much to charge, where to start, and then build up from? That’s why I created the $25 Rule for photographers, a solid starting point to build up from. For many photographers that I mentor, the hardest obstacle was getting to the pro part of the equation. How much you charge as a professional and the incremental increases are easier. If you have a formula that functions well, keep that! This article and video are for the photographer who is afraid to start, the one who has no idea how much to charge and what to bill for. If you’re that photographer, watch this video!”
The 18 minute video discusses in an in-depth fashion why you should charge for your services and offers a guide that’ll hopefully help in the process of placing value over your craft. Watch Below;